A winning public relations program gave the King County Library System an edge over its challengers in this year's prestigious Silver Anvil Award competition, sponsored by the Public Relations Society of America (PRSA).
The King County Library System received the 2004 Silver Anvil Award of Excellence for its Library Capital Replacement Bond information program in the Public Affairs/Government category.
KCLS Director Bill Ptacek is delighted to receive nation-wide recognition for their latest comprehensive PR project: "We credit the recent election success in large measure to our strategic public information efforts, which are, as always, guided by our strict adherence to stringent professional guidelines. We deeply appreciate receiving national recognition for this effort."
Ptacek continued: "When critical public decisions hang in the balance, it is essential to provide library patrons and voters in our communities with the strategic information they need to weigh their voting decisions."
Community Relations Manager Julie B. Wallace adds: "The PRSA Silver Anvil Award of Excellence is an honor we deeply appreciate. The statue has a special spot beside the memento of the resounding "YES" vote for the library bond measure, which garnered $172 million for new and upgraded library facilities," said Wallace after receiving the award.