November 7, 2012 /
Mobile App or Mobile Site?
Government agencies are trying to figure out how to adapt and thrive in a time where almost half of American adults have smartphones, 61 percent have a laptop and 18 percent have a tablet computer. When state and local government IT leaders were asked last spring, 39 percent said their agency plans on deploying a new mobile app for citizens within the year.
Quick Tip for Making Mobile Microsites
If you need a quick microsite (a separate site or area within your site with targeted content for a specific purpose -- like elections, open data, etc.), consider using a popular blogging platform. You can quickly make the blog look and function like a regular website. Then, use a pre-built, free plugin that gives you an instant mobile-friendly site. One of my faves for the WordPress platform is WPtouch, which you can find at WordPress.org.