When a Comment Becomes a Crisis: What to Do When Going Viral Happens to You

The Skagit County Sherriff’s Office faced an online crisis when a controversial Facebook status update went viral. In addition to being concerned about public perception, the department needed to legally protect itself and be prepared for Freedom of Information Act requests. Download this case study to learn how Skagit County used a social media archiving service to automatically capture and monitor all social media communications during a challenging situation.  

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