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SHOW NOTES

Chris Hernandez, a former serial television reporter, became director of the Kansas City, Mo., Communications Office in 2013. In the years since, Chris has handled media relations for the city and his staff has grown the city's social presence — @KCMO among others.

In that time, he has learned that it matters when Mayor Sly James connects in real time with residents about when snow plows will be in their areas, and that social media does its best work when it connects people on the street, including but not limited to the city's Arts Walk.

Like many "government communicators," a category of work he initially struggled to embrace, Hernandez is circumspect in adding to the social media mix. It is no small decision, says Hernandez, because success depends on going all-in once you pull the trigger on a new platform. That said, he's glad KCMO took a pass on Vine but thinks Nextdoor is a natural and there may well be a fit for Snapchat.

Preview of Social Media Events

  • GovTech Social Unconference - Coming to Atlanta in March 2017
  • #GSMCON2017 - Coming to Dallas in April 2017

PLAYLIST

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Paul W. Taylor Paul W. Taylor  |  Chief Content Officer, e.Republic Inc.

Paul W. Taylor, Ph.D., is the editor-at-large of Governing magazine. He also serves as the chief content officer of e.Republic, Governing’s parent organization, as well as senior advisor to the Governing Institute. Prior to joining e.Republic, Taylor served as deputy Washington state CIO and chief of staff of the state Information Services Board (ISB). Dr. Taylor came to public service following decades of work in media, Internet start-ups and academia. He is also among a number of affiliated experts with the non-profit, non-partisan Information Technology and Innovation Foundation (ITIF) in Washington, D.C.

Dustin Haisler  |  Chief Innovation Officer, e.Republic Inc.

Dustin Haisler is the Chief Innovation Officer of Government Technology's parent company e.Republic. Previously the finance director and later CIO for Manor, Texas, a small city outside Austin, Haisler quickly built a track record and reputation as an early innovator in civic tech. As Chief Innovation Officer, Haisler has a strategic role to help shape the company’s products, services and future direction. Primarily, he leads e.Republic Labs, a market connector created as an ecosystem to educate, accelerate and ultimately scale technology innovation within the public sector. Read his full bio.