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Traditional Telephony Dying at Hands of VoIP, Says Research Group

"VoIP is displacing traditional telephony services a lot faster than anyone expected"

The rapid adoption of VoIP (Voice over Internet Protocol) technology is the death knell for traditional telephony, says a study from leading information technology research firm Info-Tech Research Group. Twenty-three percent of small- to mid-sized enterprises have already implemented VoIP technology and that number will grow to 50 percent within the next three years.

"VoIP is displacing traditional telephony services a lot faster than anyone expected," says George Goodall, Research Analyst at Info-Tech Research Group. "It means a whole change to the look and feel of an organization's IT infrastructure."

"While one network that handles applications and telephone calls is an IT manager's dream, the speed with which VoIP is coming to the market might be an IT manager's nightmare," Goodall says. "Senior managers are demanding the cost savings associated with VoIP, vendors are scrambling to reinvent their offerings, and IT managers are scrambling to implement the technology."

Goodall points out that some traditional telephony infrastructure companies are meeting this challenge. "Companies like Nortel and Avaya are aggressively introducing new VoIP products to the SME market. It may be too late," says Goodall. "They're racing against a group of young companies with products that specifically address the infrastructure limitations of SMEs. These products aren't just scaled down version of large-enterprise systems. Potentially, they're category killers."
--wh