Podcast: Governments Add Facebook Live, Nextdoor, Snapchat to Social Media Mix

News and views on social media in state and local government in one tidy little package.

by , / October 18, 2016
Timothy Martin, communication and media coordinator for the city of Roanoke, Va., speaking at the 2016 GovTech Social Unconference. GovTech Social

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SHOW NOTES

DENVER — The new rules of social media in government are simple: Go where the people are and use social platforms that produce the best results — and those choices will change over time.

Those were the key takeaways at a hipster-friendly co-working space in the old Rocky Mountain Bank Note Company building in downtown Denver, whose high ceilings and distressed, exposed brick walls housed the most recent GovTech Social Unconference, a two-day conversation among social media professionals from public agencies across the country.

In unconference style, the people in the room pitched and voted on what to talk about. A pitch about "quiting Twitter" morphed into a wide-ranging conversation about platforms — how Facebook Live video is being used to break news, how Nextdoor is deepening ties to the community for law enforcement, how public agencies are Snapchatting their way into the hearts and minds of 13- to 24-year-olds, and how the occasional autocorrect error can endear you to your followers.

The city of Roanoke, Va.'s Timothy Martin and Capt. Chris Hsiung of the Mountain View, Calif., Police Department talk all about it on this episode of GovTech Social. 

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Paul W. Taylor Chief Content Officer, e.Republic Inc.

Paul W. Taylor, Ph.D., is the editor-at-large of Governing magazine. He also serves as the chief content officer of e.Republic, Governing’s parent organization, as well as senior advisor to the Governing Institute. Prior to joining e.Republic, Taylor served as deputy Washington state CIO and chief of staff of the state Information Services Board (ISB). Dr. Taylor came to public service following decades of work in media, Internet start-ups and academia. He is also among a number of affiliated experts with the non-profit, non-partisan Information Technology and Innovation Foundation (ITIF) in Washington, D.C.

Dustin Haisler Chief Innovation Officer, e.Republic Inc.

Dustin Haisler is the Chief Innovation Officer of Government Technology's parent company e.Republic. Previously the finance director and later CIO for Manor, Texas, a small city outside Austin, Haisler quickly built a track record and reputation as an early innovator in civic tech. As Chief Innovation Officer, Haisler has a strategic role to help shape the company’s products, services and future direction. Primarily, he leads e.Republic Labs, a market connector created as an ecosystem to educate, accelerate and ultimately scale technology innovation within the public sector. Read his full bio.