According to a news release, the new AtomicMind platform was designed by graduates of the Massachusetts Institute of Technology and Harvard University, informed by their combined 40-plus years of experience helping students get into elite schools. The news release said the platform gives applicants feedback and collaboration with a team of writing coaches and former admissions staff members from top schools like Harvard, Yale, Princeton, Columbia, Brown, MIT and Stanford. In addition, the announcement said, the platform helps users craft essays, practice interviews and create lists of colleges for admission, and includes tools for keeping track of important deadlines and documents.
“The new AtomicMind platform offers families access to the tools and experts needed to navigate the increasingly high standards of the elite college admissions process,” AtomicMind CEO Leelila Strogov said in a public statement. “The platform aims to maximize college acceptance rates by helping students more effectively build college lists, create tailored applications and stay organized. It also provides parents with an opportunity to monitor the progress of their student’s college applications. This spares busy applicants the extra stress of having to provide updates to their parents or the feeling that they are being interrogated.”
The announcement said competition for college admissions at top colleges has grown fiercer than ever, with applications rising by 21.3 percent between the 2019-2020 and the 2021-2022 admissions cycles, according to a March 2022 Common Application report. It noted that Harvard, Yale and Brown reported record-low acceptance rates, with Harvard’s falling to 3.19 percent.
