How-to Access State & Local IT Budgets to Size Your Market
Learn how to use Navigator's budgets, IT budgets, population, enrollment and employee headcounts to size your market.
Learning ObjectivesAfter reading this article, you’ll be able to:
- Size the market based on your territory parameters.
- Export the data.
- Save your search results for later reference.
Navigator maps more than 150,000 jurisdictions by budgets, technology budgets and headcounts. Many members use this comprehensive demographic and spend detail to size the market, build out territories, expand team headcount and more.
Size the Market with Jurisdiction Data
To start, using Navigator’s header menu locate and click on Jurisdictions.
Locate the Search Filters on the left-hand side of page.
For the purpose of this tutorial, let’s pretend that the entire state of California is your sales territory.
These allow you to specify whether you would like to view jurisdiction profiles, which are unique incorporated governments, or drill down into profiles for agencies, departments or other divisions within these governments.
- Select Jurisdiction Profile.
- Select State.
- Select California.
- Select the blue “close button”.
To run the search, click the green “search button”.
Note the quantity of data that appears in the blue parenthesis at the top of your results. These link directly to the related data to your search. For instance, for this State of California search, the results show approximately:
Download Your Jurisdiction Search ResultsOur goal is for you to not only use this jurisdiction data within the Navigator tool, but to also export the intel so that you have the flexibility to do even further manipulation outside of the tool.
- To export your search, select the “download button” on the top right of your search results.
Save Search Results for Later ReferenceOnce you have defined your search filters, click the blue “save” button to open the saved search settings. Here you will be able to title and save your search for future reference.
- Click the "downward facing arrow" below to expand and view your previous saved searches.
- Your saved searches are also available to you on the right-hand side of your Navigator homepage.
Questions? Please do not hesitate to contact us at firstname.lastname@example.org for assistance. Your successful experience with Navigator is important to us!