What percentage of the mobile advertising market does Android now control?
Answer: 53 percent. According to ad network Millennial Media, Android generated 53 percent of ad impressions for the month of April, marking the fifth straight month Google's smartphone operating system has lead the market. Apple's iOS, meanwhile, took 28 percent and RIM fell to 16 percent. The report also noted that tablets like the iPad and video game consoles notched 16 percent as well.