November 6, 2012 By Jessica Mulholland
Answer: plastic water bottles
Each Levi’s Waste<Less product will include a minimum of 20 percent post-consumer recycled content, or, on average, eight 12 to 20-ounce bottles per jean, according to the company. The products, which will be available for both men and women as part of the Levi’s Spring 2013 collection, represent the next chapter in the company’s ongoing commitment to sustainable design.
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