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10 Essentials for Planning to Go Social on a Shoestring Budget

Getting started on social media can be daunting but the barriers to entry could not be lower. GovTech provides a short list for getting started.

New elected and appointed public officials -- not to mention their agencies and staffs -- often face a daunting challenge of communicating effectively with constituents. Social media is an obvious part of the mix but it can be unclear where to start. Our Top 10 list provides a manageable number of things on which to focus as you get started.