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Telematics and In-Car Technology Mostly for Big City Dwellers

Research from MetaFacts and TRG -- Telematics Profile Report

Drivers in America's biggest cities use Stolen Vehicle Tracking, In-Vehicle Navigation, and Monitored Telematics systems more often than those in rural areas, according to the recently released Telematics Profile Report from MetaFacts and the Telematics Research Group (TRG).

"Car theft is a major concern in big cities, and Americans are using stolen vehicle tracking technology twice as often as the average American," said Dan Ness, Principal Analyst with MetaFacts. "In-Car Navigation and GPS systems are being used more for city streets than open highways."

The surveys also indicate that households in medium-sized metropolitan areas, those with 1 million to just under 2.5 million households, have the highest rate of using In-Car DVD/VCR systems, at 25 percent higher than the national average.

"Higher use of In-Car infotainment is due to long travels in rural areas, especially with children as passengers," said Dr. Egil Juliussen, TRG's Chief Technology Analyst. "Telematics usage is also strong in rural areas, but Navigation is low and Stolen Vehicle Tracking is even lower."