"The growing demand for wireless broadband presents a great opportunity for business owners to build customer loyalty," said David LaDuke, Sputnik president and CEO. "SputnikNet Express makes it easy for non-technical business owners to set up a value-added Wi-Fi service branded with their own logo and marketing identity. The service optionally includes display of popular localized content."
When a customer initiates wireless Internet access, a welcome screen displays local maps, local search, and links to weather, movie times, and local advertising. The business owner can choose to display the localized welcome page information from either Google or Yahoo!
In addition to localized advertising on the welcome page, other new features of SputnikNet Express include:
* enhanced security that can be used to block Wi-Fi customers from accessing the business' private/company/employee networks
* support for device-level authentication of VoIP Wi-Fi phones and other client devices that do not support a web browser login method
* recent usage reports and bandwidth consumption charts
SputnikNet Express lets a business operate a wireless hotspot without installing server software by using software as a service (SaaS). All the business owner has to do is plug a Sputnik-Powered wireless access point into a broadband Internet connection, set the location, and upload the business logo. No software purchase is required, and no server hardware needs to be purchased and maintained, making SputnikNet Express an ideal solution for businesses without technical staff.