Armacost said the announcement has created a strong interest and excitement across campus about the opportunities the moonshot presents.
"I've been having conversations with specific deans and other academic leaders about trying to understand what are the candidate areas of research and opportunity that we have — and there are a number," he said. "I think we have some great opportunities that lay ahead."
The president said he has high hopes that UND will meet its goal, which he announced during the university's annual State of the University address. During the August event, Armacost listed the moonshots — goals for the academic year ahead, named in reference to President John F. Kennedy's commitment to putting a man on the moon. The other goal for the year is for UND to become the AI university for North Dakota, and becoming a national example of how AI can be adopted.
During his address, Armacost said launching the four companies will build on the foundation of UND's Center for Innovation and the Small Business Development Center, showing the state that the money it puts into UND's research will be put into practice.
Progress on the business moonshot has led to some reorganizations on campus, such as the Center for Innovation now reporting to Scott Snyder, vice president for research and economic development, which Armacost called a "better nexus."
Snyder said the Center for Innovation and the office for economic development, which is located in his division of research, are the two groups spearheading the effort to find intellectual property on campus and protect it through the patent process. The property will then go into the commercial arena.
"There's a lot of excitement about those efforts and our new focus on those efforts," Snyder said.
The goal is not just to create companies, which pop up on a daily basis from students and staff, but to bridge the gap between research enterprise and economic development, Armacost said.
"If we're creating new intellectual property as a university, what can we do to actually launch that into the marketplace, either by starting companies or by licensing it to other companies," he said.
Innovation is happening across campus, Snyder said, including entrepreneurship efforts and small business developments out of the Nistler College of Business and Public Administration. The pursuit of the moonshot is more than just taking inventions and putting them to the marketplace.
"The other part is continuing to cultivate a culture of innovation here at UND that students, staff and faculty can participate in," he said.
© 2026 the Grand Forks Herald (Grand Forks, N.D.). Distributed by Tribune Content Agency, LLC.
