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Casting a Wide Net for Innovation

There are ways for jurisdictions without big city budgets to bring startup energy to the challenges they face.

Senior Management Analyst Rebecca Woodbury, San Rafael, California
The State of GovTech event in October ignited a conversation on how to pair government with technology entrepreneurs to bring about more effective digital government. But transforming service delivery means thinking differently internally too. 

In San Rafael, Calif., Senior Management Analyst Rebecca Woodbury convened a variety of voices from within the city to weigh in on the website redesign project. Here, she talks about who she called upon for input — and why it was important to include more than just IT and communications staff. 

Noelle Knell is the executive editor for e.Republic, responsible for setting the overall direction for e.Republic’s editorial platforms, including Government Technology, Governing, Industry Insider, Emergency Management and the Center for Digital Education. She has been with e.Republic since 2011, and has decades of writing, editing and leadership experience. A California native, Noelle has worked in both state and local government, and is a graduate of the University of California, Davis, with majors in political science and American history.