After 34 years, Spirit Airlines abruptly ceased operations over the weekend, leaving some 17,000 employees suddenly out of a job and stranding passengers all over the U.S. As one of the last budget airlines in the country, people are understandably worried about the effects the loss of all those bright yellow planes might have on the aviation industry.
At about the same time, a rather wild idea to save the airline began circulating on the Internet and quickly gained traction. “There is a narrow window for something that has never happened in commercial aviation. The passengers, the workers, and the communities Spirit served can take it back,” said Hunter Peterson, a voice actor who floated the idea on social media. Peterson proposed that the people buy Spirit Airlines, and he even started a website to coordinate the effort.
In about an hour, Peterson threw together a website for what he’s calling Spirit 2.0, where everyday people can pledge to contribute. As of Sunday afternoon, 36,605 people had made non-binding pledges totaling roughly $23 million. This means no money has actually exchanged hands yet, and there’s still a long way to go to reach Peterson’s $1.7 billion target for the effort. But it’s a good start and shows just how much people want to see the budget airline stick around.