"Phishing attacks are becoming more surreptitious and are often designed to drop malware that steals user credentials and sensitive information from consumer desktops," said Avivah Litan, vice president and distinguished analyst at Gartner. "Anti-phishing detection and prevention solutions are available but not utilized widely enough to stop the damage. These must be deployed and combined with solutions that also proactively detect and stop malware-based attacks."
The average dollar loss per incident declined to $886 from $1,244 lost on average in 2006, but because there were more victims, $3.2 billion was lost to phishing. There was a bit of relative good news, however; the amounts that consumers were able to recover also increased. Some 1.6 million adults recovered about 64 percent of their losses in 2007, up from the 54 percent that 1.5 million adults recovered in 2006.
"Customer-facing organizations cannot expect their customers' desktops to be protected from malicious code, nor from e-mail and/or advertising traps that lure innocent consumers to Web sites that turn out to be infection points," Litan said. "In fact, 11 percent of online adults say they don't use any security software (such as antivirus or anti-spyware products) on their desktop, and another 45 percent only use what they can get for free."
PayPal and eBay continue to be the most-spoofed brands, but phishing attacks increasingly employ devious social engineering attacks, impersonating, for example, electronic greeting cards, charities and foreign businesses.
Thieves are increasingly stealing debit card and other bank account credentials to rob accounts -- targeting areas where fraud detection is weaker than it is with credit card accounts. According to the survey, of those consumers who lost money to phishing attacks, 47 percent said a debit or check card had been the payment method used when they lost money or had unauthorized charges made on their accounts. This was followed by 32 percent of respondents who listed a credit card as the payment method, and 24 percent who listed a bank account as the method (multiple responses were allowed).
Phishing and malware attacks will continue to increase through 2009 because it's still a lucrative business for the perpetrators, and advertising networks will be used to deliver up to 30 percent of malware that lands on consumer desktops.
Gartner sees no easy way out of this dilemma unless e-mail providers have incentives to invest in solutions to keep phishing e-mails from reaching consumers in the first place, and unless advertising networks and other "infection point" providers (which theoretically can be any legitimate Web site or service) have incentives to keep malware from being planted on their Web sites to reach unsuspecting consumers.
