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Instructure Acquires Company to Make Ed-Tech Adoption Easier

In purchasing the technology adoption vendor EesySoft, the company behind the learning management system Canvas aims to build in-app messaging and dashboards to help educators learn to use and assess new tech tools.

Salt Lake City-based education technology company Instructure is set to acquire a company in Amsterdam that helps schools adopt new technology, according to a news release last week.

The target is EesySoft, to be rebranded as "Impact by Instructure," which will create in-app messages, dashboards and analytics to help educators implement new digital learning tools and evaluate their usefulness. According to the announcement, Impact by Instructure aims to give users "a bird's-eye view of how well students and educators are engaging with available tools,” as well as support services for instructional staff learning to use new ed-tech systems.

The company says the purchase will build upon Instructure’s existing partnership with the vendor, which helped schools adopt to platforms such as Canvas, Instructure’s learning management system used by millions of K-12 students across the U.S.

The acquisition comes seven months after the company purchased K-12 assessment and analytics company Certica Solutions amid an increase in demand for virtual learning options and products during the pandemic.

"As we transition into a post-pandemic era, districts and schools are under increased pressure to measure the ROI and positive impact of their technology investments," Instructure CEO Steve Daly said in a public statement. "We believe hybrid learning is here to stay, and whether it's Instructure tools or other industry education technologies, Impact by Instructure is designed to help all education technology solutions demonstrate their usefulness in school communities."